Plastic scratch cards, holograms, fragrances and cards of unusual shapes
Manufacturers of plastic cards offer us various types of unusual cards, among others such as: scratch cards, holograms, fragrance cards and those with unusual shapes.
Especially scratch cards used mainly as telephone cards, bank cards, access cards, shopping vouchers and those used in lotteries and competitions organized by many companies are very popular on the market. The fact that the competition organizer can design his own card is fantastic.
Plastic cards – scratch cards are used in games of chance and competitions. They have a panel and a field that you can easily scratch and find the codes and information you need, hence the name – scratch card. They are characterized by the fact that the plastic card is machine-affixed a scratch card, usually with dimensions of 42 mm x 8 mm and with high pre-paid utility values, always in the place indicated on the card. However, it is possible to cover a larger area of the card with a scratch card using the thermal printing method or the method of sticking a special tape with a scratch card to the card. Scratch cards used by mobile operators have on their card a 14-digit individual top-up code for a given phone operating in a given network.
No less popular are also cards with a hologram sticker, which protects the card against counterfeiting, and its user against fraud or extortion. Holograms are welded in or directly glued onto a given plastic card. Any attempt to remove the hologram from the card is associated with its destruction. Cards with a hologram are used, among others, as cards entitling to a discount in city journeys, as VISA cards, Master Cards or membership cards.
Other unusual cards are plastic fragrance cards, the fragrance of which remains on the card for up to a year. These cards are especially valued by marketing specialists who are well aware of how the sense of smell influences the formation of positive interpersonal relationships. Their application in the company’s marketing policy makes its representatives and the company recognizable. On the scent card market we will find about 100 different scents, from floral: lavender, rose, clove, jasmine, through cards with the scent of fruit, e.g. banana or orange up to cards with the scent of vegetables or oriental. The release of smell is gradual and is done by rubbing the card. These cards were used as business cards and loyalty cards.
Plastic cards with custom shape and size are also an interesting marketing solution. These plastic cards owe their unusual shape to the appropriate die cutters. Among them you will find cards for breaking off, used in loyalty programs, cards in the form of bookmarks, lines, key rings, animal collar tags, cards – a ticket.
